Bahamontes is Belgium's leading cycling magazine. They also make exclusive media content for their subscribers and they were searching for the best way to distribute this content. First they tried QR-codes inside there magazine, but found out noone was using them. This is why we created a user-friendly application that recognizes certain pages of the magazine and connect the page to certain content. After scanning the page the reader gets exclusive content like video's, audio clips, pictures or even a 3D-model.
Bahamontes has already used our Easy AR system in the last five editions of their magazine. Between 30-35% of readers uses the application to consume the extra content